Inc. : How To Launch A Digital Marketplace In Two Days. http://google.com/newsstand/s/CBIwjvKcwSc
Inc. : Is Your Business Struggling? Do These 10 Things Instead of Quitting. http://google.com/newsstand/s/CBIwpO2tkSQ
The future of personalization http://www.drewsmarketingminute.com/2016/01/the-future-of-personalization.html
Search Engine Land: Local SEO For WordPress Websites. http://google.com/newsstand/s/CBIw14OVjSk
The Huffington Post: A Good CRM system can Make or Break your Sales: See What’s in Store for 2016. http://google.com/newsstand/s/CBIw1aWKpSk
Marketing Land: IoT Data Helps A CRM Live Up To Its Name. http://google.com/newsstand/s/CBIwvazetSc
A CRM (Customer Relationship Management) system is a software application package or suite that is designed to improve a company’s communication with customers and prospects. The most basic CRM systems generally target sales information, such as monitoring details for expenses, price data, as well as statistics for product revenue by location and market. These details are crucial for corporations as they evaluate their share of the market and plan long term sales strategies. More advanced applications are usually able to go a step forward, often handling all areas of customer interaction, including technical support and customer service features. Every type as well as every size of company or firm can benefit from CRM programs, and they can save a lot of work when it comes to managing and compiling information.
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Video content is catching up to written content, and is poised to overtake it, possibly even this year. It is entirely possible that your video content could be the deciding factor in landing a new client. Do you think you’re ready to start your video content marketing? Your competition does…
May I have the envelope, please?
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One of the tools most absent from the non-profit landscape is surprisingly a CRM, or in their case, a Donor Relationship Manager. Most smaller non-profits, as one would expect, work with Excel, or a multitude of Excel spreadsheets. Why? Because, silly, it comes for free! And don’t you know that free is better?
Well, as you know, I’ve already discussed how I feel about a spreadsheet versus a CRM. And I’m not quite done on the subject, either. But let’s look at using a CRM through the lens of a non-profit organization.